BURN ON, NOT OUT

Less Hustle. More Flow. Big Results.

You’ve built the business. Hit the milestones. Outperformed the playbook.
So why does it still feel like a slow bleed?

Welcome to Burn On, Not Out—the podcast that disrupts hustle culture and rewires how high-achieving leaders scale, decide, and live.

You’re the one who gets it done. The visionary. The stabilizer. The one everyone counts on. But when your team thrives only if you overextend... it’s not sustainable.

Hosted by Brooke M. Dukes—business strategist, bestselling author, and your no-BS business bestie —Burn On, Not Out is the show where growth-driven CEOs, founders, and execs learn to lead with alignment, not exhaustion.

Each episode calls out the patterns keeping brilliant leaders reactive, scattered, and subtly burned out—and replaces them with grounded strategy, energetic alignment, and practical recalibrations that actually stick.

We don’t chase strategy.
We solve at the root.
So you can build a business that sustains your vision—and fuels your life.

This is the anti-hustle podcast for high-performance leaders who are done trading their health, clarity, or peace for results.

No motivational fluff.
No shame-based systems.
No pretending back-to-back meetings are momentum.

Less Hustle. More Flow. Big Results.

Episodes

Episodes drop every Tuesday at 5am CST.

Meet Your Host

Brooke M. Dukes is the founder of BMD Consulting, creator of the GRACe™ Framework and Culture Compass™, and an international bestselling author.

With 20+ years guiding CEOs, execs, and founders through performance plateaus, identity pivots, and cultural recalibration, Brooke brings a bold-but-grounded voice to the conversation leaders are afraid to admit out loud.

Her clients have generated $54M+, decreased turnover by 22%, and finally stopped questioning their life choices every Monday.

She’s not here to help you do more.
She’s here to help you do what’s yours—fully aligned, deeply supported, and sustainably effective.

If your old operating system no longer fits, you’ll feel seen here.

Burn On Starter Blueprint

The High-Performer’s Recalibration Kit.

A 20-minute rapid-reset for exhausted execs, high-achieving founders, and leaders ready to reclaim clarity.
Pinpoint what’s draining you. Stop forcing what no longer fits. Start leading from alignment, not adrenaline.

Includes:
Bonus Human Design chart + leadership alignment series for deeper clarity.